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What should be prioritized when considering CRM data ingestion in Data Cloud?

  1. All custom fields must be included in the initial file load.

  2. CRM data updates need to occur in real-time.

  3. Full refreshes are necessary for all data types.

  4. Customer data privacy must be strictly adhered to.

The correct answer is: CRM data updates need to occur in real-time.

The correct focus when considering CRM data ingestion in Data Cloud is the need for customer data privacy to be strictly adhered to. This is crucial because customer data often contains sensitive personal information that must be protected in compliance with various regulations and standards, such as GDPR or CCPA. Ensuring customer data privacy involves implementing proper security measures, data handling protocols, and compliance checks to prevent unauthorized access or breaches. While real-time updates and full refreshes might be important in some contexts, prioritizing privacy ensures that the integrity and confidentiality of customer information are maintained throughout the data ingestion process. This foundational aspect is increasingly crucial in today’s data-driven environment, where trust and compliance are top concerns for organizations handling customer data. Thus, by effectively prioritizing customer data privacy, organizations not only protect their clients but also safeguard their own reputations and compliance statuses.